The Power of Business After Hours: Why Hosting One Can Boost Your Brand

April 23, 2025

Build Connections, Promote Your Brand, and Grow Your Business

IMG_9052

What is Business After Hours?

Looking for a way to build strong connections, promote your business, and increase visibility in the local community? Consider hosting a Business After Hours event through the Crossroads Chamber.

Business After Hours provides members, prospects, clients, customers, and guests the chance to network in a relaxed, after-work setting. These casual yet productive gatherings allow businesses to engage directly with the local community, creating valuable connections and generating real opportunities for growth.

 

Why Host a Business After Hours Event?

Hosting a Business After Hours event offers numerous benefits:

Familiarize Chamber Members With Your Business

This is your chance to introduce your business in person and make a lasting impression.

Promote Your Business Locally

Get your name out there through word-of-mouth and increased visibility.

Enhanced Visibility

Your business will be listed on the chamber’s website, calendar, and social media platforms.

Product & Service Showcase

Share what you do best and get real-time feedback from fellow business owners and potential clients.

Host Chamber Members Onsite

Bring people through your doors and show them what sets your space and services apart.

Lead Generation & Sales Opportunities

These events are fertile ground for new leads, sales conversations, and long-term referrals.

 

Tips for a Successful Event

Want to make the most of your Business After Hours? Here are a few best practices:

  • Distribute Promotional Flyers ahead of time
  • Provide Business Cards & Marketing Materials
  • Invest in Social Media Ads for added reach
  • Offer Gift Certificates to encourage repeat visits
  • Use Banners and Signage for clear branding
  • Prepare Giveaways and Door Prizes to draw excitement
  • Provide Food and Beverages to keep attendees comfortable
  • Invite Clients and Employees to help you network more effectively

How the Chamber Supports You

When you host, the Crossroads Chamber will:

  • Invite Chamber Members and promote your event
  • List the Event on Our Website with your logo and event details
  • Introduce you as the Host during the event to spotlight your business
  • Provide Local Media Contacts & Caterer Lists upon request
  • Share Social Media Posts before and after the event for maximum visibility

Whether you’re a new member or a long-time supporter, hosting a Business After Hours is a powerful way to engage with the business community and position your brand for long-term success.

Ready to make meaningful connections after hours? Reach out to the Crossroads Chamber and schedule your event today

Girls on the Run Northwest Indiana announces name change, now Girls on the Run Indiana Crossroads

Griffith, IN (October 2025) – Girls on the Run Northwest Indiana, a nonprofit that empowers young girls, announced that it has changed its name to ...
Read More

State of Mind Salon & Day Spa Approved as One of Only 10 Apprenticeship Salons in Indiana

Crown Point, Indiana, October 19, 2025 Step into the spotlight of the beauty and styling world, where “apprenticeship” isn’t just for the newly graduated, it’s ...
Read More

Winter Heating Bills Forecasted to Increase Compared to Last Year

MERRILLVILLE, Ind. – Northern Indiana Public Service Company LLC (NIPSCO) announced today that natural gas residential customers can expect an increase in their winter heating ...
Read More

NIPSCO EMPLOYEES VOLUNTEER ACROSS NORTHERN INDIANA DURING 15TH ANNUAL CHARITY OF CHOICE CAMPAIGN

MERRILLVILLE, Ind. – Throughout September, Northern Indiana Public Service Company LLC (NIPSCO) and Indiana-based NiSource employees rolled up their sleeves to support local nonprofits as ...
Read More

Methodist Hospitals Earns Five US News & World Report Best Hospitals Awards

Gary, IN – October 10, 2025 – Methodist Hospitals has been named among U.S. News & World Report’s 2025-2026 Best Hospitals edition as a High ...
Read More

Buffy D. Adams Joins Crown Point Community Foundation as Vice President of Philanthropy

South Lake County – The Crown Point Community Foundation is thrilled to welcome Buffy D. Adams as its new Vice President of Philanthropy, a newly ...
Read More